Friday, February 8, 2013

Youtube Channel Shenanigans


Tracey Quo (Left) Vonda (Right)



Me and my wonderful friend Vonda are beginning a YouTube Channel called The Style Tips Channel and I will be blogging all about the experience here: http://thestyletipschannel.blogspot.ca.

The premise of the YouTube Channel is basically giving young women some helpful inspiration to get more excited about fashion because sometimes we can all forget just how ridiculously fun clothes can truly be.

We have completed three videos but have not finished editing them. I really hope that this project is a rewarding and fulfilling one. I must admit it is strange and a bit mortifying watching myself on camera as I haven't really seen myself filmed before, except maybe in old family home videos.

I will be sharing the first YouTube link on here as soon as it is up! I hope you all enjoy :)

Sunday, February 3, 2013

Studio Shooting







Color Popping Hipster Shoot 02/02/2013
ACAD Studio
Photographer: Emma Kopstein
Hair & MUA: Maynell Maan
Model: Chris G IModel Management










Monochromatic Shoot 19/01/2013
ACAD Studio
Photographer: Emma Kopstein
Hair & MUA: Maynell Maan
Model: Chris G IModel Management

Been doing some studio shooting lately. It's quick & easy, but ultimately creatives are what gets my blood pumping. I'm planning a couple upcoming shoots in Edmonton that should help quell my editorial cravings. Calgary's winter weather just ain't conducive to fashion story tellin' yo!

Tuesday, January 1, 2013

Brand Evolution: Aritzia









Aritzia Magazine Issue #2
    Model: Actress Tamzin Merchant
 Photographer: Valerie Phillips
Stylist: Jeanie Annan-Lewin


Dear Aritzia,

I noticed you've been aggressively expanding across North America, including a new massive flag ship store in Manhattan. I also noticed you finally launched an online store, and have even begun publishing your own online magazine. So do tell, when the effffffffffffff are you going to become a public company so I can make a little cash from following your growth so religiously? If there's one thing I could potentially invest in without annoying market speculation overwhelming my own natural confidence and insight it's fashion labels/companies, and in particular Y-O-U. So please just have an IPO already? kthxbye.

Sincerely,

Impatiently Waiting Your Next Move

new year, new love












I've been so excellent at being single. I think perhaps it's time for a change.

On another note this editorial is so lovely. Fall/Winter editorials full of classic, interestingly structured clothing are a favorite of mine. The tears are a nice touch too. Note to self: make next model cry

Monday, November 26, 2012

Glamoursaurus Rex


1. Please play the above YouTube video before going further in this post. I must insist (!)
2. This post is not about fashionable dinosaurs nor fashionable dinsours. My apologies for the misleading title.

Numa Model Astrid Wilm
Heavy eyelids: the key to looking seductive.



Lilly from Numa Models Make Up Institute

Wardobe for the shoot. Furocious!

Astrid taking a seat for some close up jewelry shots.

Astrid has fantastic icy blue eyes.

Onward march!


Me texting in the corner. Normally I do jumping jacks on shoots though. 

Photographer Don Loyaga and I have been meaning to do a shoot together, so when he informed me last Sunday he was leaving to the Philippines and had three days before leaving to get this show on the road I couldn't really procrastinate any longer. I now know I can pull enough clothing and create a concept for a shoot in 24 hours given enough flexibility. This shoot had 5 looks to be exact. I still have to return some of the clothing (my least favorite part of styling).

This shoot was for upcoming Calgary fashion magazine Magnolia. It will be used in promotion and media kits. It's great to know my work will be used towards helping launch a fashionable initiative locally. There are a great many of us here pioneering the fashion industry in Calgary and I feel really grateful being one of them.

Wednesday, October 10, 2012

Behind the Scenes Summer 2012













I am a terrible blogger. I never keep my word. I'm all "I'll totally start updating again! Every day! " and then a whole lotta time passes...zOMG you guys! Did I just not blog for like a year? OOPSIE.

Anyways, I thought I would share some behind the scene shots from the three big editorials I did in June (Mad Women -Retro-modern glam), July (Jolene - My take on Western wear), and August (Bad Apple - Naughty school girl to be published in Hacid soon).

I learned a lot from each shoot and was happy with the results of each. I have to say, it's not easy being a stylist. There's a lot of financial risk, it's very physically demanding, you need to be unusually flexible as photoshoots are very dynamic with all their elements but then you also need to be well planned because you're working with a team towards an agreed upon vision, and working with a group of passionate people is a whole other story, and I could go on!

It's amazing though to see your imagination played out. It's like nothing else. Not even butter chicken! *has a bit of an unhealthy obsession with butter chicken* Like Vonda in the red coat above. I day dreamed about that studying for my law school exams for days! And then I made it happen (with the help of a great team of course). That exact vision was in my head and there it be and it blows my friggen mind!!! I can't wait to hammer out a couple more shoots this year :)

Till next year.... hahah jk I hope :)